SAIYED, R.; KALSUM, U. .; SAID, A. . COMMUNICATION STRATEGIES BETWEEN MSMES AND CUSTOMERS IN INCREASING BRAND TRUST: A LITERATURE REVIEW. Jurnal Ekonomi Ichsan Sidenreng Rappang, [S. l.], v. 4, n. 2, p. 652–660, 2025. DOI: 10.61912/jeinsa.v4i2.353. Disponível em: https://www.jeinsa.com/index.php/jurnal/article/view/353. Acesso em: 18 apr. 2026.